The Movie Theater Experience Isn't Dead

 

If you're a frequent reader of this blog, then you know I am a huge movie buff. I've been seeing alot of Doom and gloom articles about the state of movie theaters. Predicting one day they will no longer be around, as more and more people prefer streaming. Now I won't lie the theater industry does look bleak right now.

Theaters were hit with the pandemic in 2020, and as the industry slowly crawled up from the gut punch that gave. Then came a left hook of the Hollywood strikes with the writers and actors union respectively in 2023. 

Even before the pandemic and the strikes, there was a problem that still exists today. Hollywood isn't supplying adequate movies to fill theaters. They moved everything to streaming with the exception of big budget movies, namely superhero films. Which after Avengers: Endgame began experiencing consumer fatigue. You'll get a drama here and there, family films, and belated sequels. But romantic comedies, comedies, and other genres are few and far between. Theaters have resorted to playing classic films for anniversaries or just because, to help stop the bleeding.

Add the prices of concessions and its easy to see why theaters are struggling right now. However, New Year's Day I went to see the Stranger Things Finale in theaters and it was packed. And the concessions was busy handling the multiple showtimes, and more people were coming in as we were leaving for their showtimes.

Everyone enjoyed themselves and ate their concessions while watching the closure of a beloved show. A show they could have easily watched at home, but wanted to experience in a theater. 

Hollywood should take heed, movie theaters aren't dead. You have to give people a reason to come to the movies. Not just for the tent pole films, but in general. When I saw two "old" films I grew up on 1985's The Last Dragon on a Sunday night in October and 1990's Teenage Mutant Ninja Turtles on a Sunday afternoon in August. Both theaters were packed!

People enjoy the experience, there just hasn't been much to experience lately. And that falls on Hollywood, yes Netflix disrupted the industry but much like linear TV Hollywood didn't put up much of a fight.

If movie theatres were to cease to exist, eventually people would turn on the streaming only model in droves. Much like the current backlash brewing against these subscription models and consumers not actually owning any media.

I personally think the days of huge megaplex's may be numbered, but the coziness of theaters are still desired. Grabbing your insanely marked up bag of popcorn, overpriced drink and watching a movie on a huge screen with the lights lowered. Is an amazing experience that can survive, it just needs to be fed.

Read More

8 Things That Cultivated My Love For Films

 

I've hit 200 blogs written here on A Blog By B, Thank you!!! to everyone who has ever read a blog of mine. I'm sure if you've read enough articles you know I love my movies, and I am a very nostalgic person. Since this is my 200th blog, I decided to write a more personal blog and discuss a few things that have made me the movie buff, nostalgic individual I am today. I didn't get this way overnight, so with that here are 7 things in my life that have cultivated my love for film.

HBO First Look

I have always, always been fascinated by filmmaking and the entire process of it. HBO use to produce a half hour series, First Look which looking back was more promotion of a film than a true peek behind the scenes. What they did share in episodes always intrigued me and made me appreciate at a young age the magic of moviemaking and all the work that goes into big productions.

Regular Cable TV

Through good old cable TV and shows like Dinner And A Movie, I was introduced to films like The Breakfast Club, Top Gun, and Day's Of Thunder. One of my stop and watch it movies Gleaming The Cube I first saw on the USA network and they would repeatedly play it in the summer.

Columbia Video

I was somewhere between 6 or 7 when my grandmother joined Columbia House and ordered several VHS tapes, a decent amount for me. Just like that I saw movies like Stand By Me for the first time, had copies of childhood favorites like Problem Child 1 and 2 and Don't Tell Mom The Babysitters Dead. New releases at the time Stay Tuned I wore those tapes out. I think my grandmother had that membership for a good 5 years, and I added a lot of films to the library during that time. In fact I'm one of the few people on this planet who still have a VCR and I've held on to many of those VHS tapes to this day.

Encore

Back in the 90's Encore was an upstart cable channel, and it kind of catered to the movie buff in all of us. I know it did for me for sure. Encore is where I first saw films like Fast Forward. D.A.R.Y.L. Breakin 2: Electric Boogaloo, Just One Of The Guys, Short Circuit. Something I shouldn't have been watching in Stripes, Cherry 2000, the first Vacation film.

Along with those films, Encore also is where I first saw the original Karate Kid, one of my personal favorites Last Dragon, and Ghostbusters. All of these were heavy hitter films that to this day have a impact on my life and my personality. 

What I really enjoyed about Encore and this was before the internet was that it was very informational. Encore would have short breaks where a host would provide behind the scenes information on the next movie about to play. From how the character of Sho'nuff came to be in The Last Dragon. Who wrote the script for Karate Kid, Eddie Murphy turning down the role of Winston in Ghostbusters. The station was just a treasure trove of movie knowledge that I ate up to add to my repository of useless facts.

VCR

When I was about 7, it was either my uncle or a older cousin showed me how to use a VCR, and the concept of blank tapes and recording. From there I was off to the races, recording sitcoms, cartoons, movies, wrestling events, even music videos. I got the timing down to when to hit record to a science, and thought a set of blank tapes were a gold mine. Like I mentioned previously I still have a VCR and just like the movies I obtained, my blank tapes full of random things I've recorded are still safe in my vault.

DVD's

Man when DVD's and DVD players became more affordable and started to take over from VHS I was in awe. Besides the clarity of movies the special features often drew me in. I use to really enjoy watching deleted scenes and offering my own opinions on why it should have been in the movie or I could see why it was cut. Next to the deleted scenes my favorite special feature was the commentary. While it could be distracting hearing filmmakers discuss the thought process behind how the movie got greenlight, made, challenges etc. I was a sponge for.

Movie Theaters

It's an expensive hobby (but honestly what hobbies aren't these days?), but going to the movies is something I have loved since I was a kid and still love today. The 1989 Batman film is the first movie I vividly remember seeing in theaters, with Karate Kid III and Ghostbusters II  being the first movies I remember seeing at a Drive-In a few weeks later, I was only 3 years old at the time by the way. I just love getting my popcorn and sitting in a theater getting immersed into the world and the characters. It's even better when it's a movie that was made specifically for the movie theater experience.

The first movie I saw coming out the pandemic was Spider-Man: No Way Home in 2021, just sitting in the leather chairs and eating my very buttery popcorn. I just felt home and thought to myself, man I really missed this. I still get annoyed if I'm running behind and miss a trailer even though I can clearly catch it online. The movie theater experience is a huge contributor to me being a movie buff.

 

Relatives

I grew up like a lot of people my age spending a lot of time at grandma's house. I had older cousins who were between 5-8 years older than me that were also always at grandma house. As they got older and aged out of certain toys or films, they would leave them behind. I would find them and take them in like a lost pet. So old VHS tapes my cousins left behind were my introductions to shows like Captain Power: Soldiers Of The Future and Masters Of The Universe. They also would let me watch movies with them I was a tad too young for, but they were coming of age and understood the films. So movies like Juice, or the Child's Play films I watched with my older cousins.

 We use to stay up late and watch music videos replay on The Box (if you know you know), watch Nick At Nite or get snacks from the store and have "parties" watching TV. Looking back this is the biggest influence on my love of certain properties and why I'm so nostalgic towards the 90's. It always reminds of the good times I just wanted to hang with my older cousins. 

Read More

Hollywood Needs To Adjust Release Schedule

 I celebrated another year around the sun the end of last month. One issue I have every year is exactly what to do on my birthday? Unlike folks born in warmer months, my options are really limited if I'm not going on vacation. Then I looked into social events like axe throwing, wreck rooms, and bowling but looking at the cost compared to time spent participating in one of these activities. I didn't find it worth it, so I looked at old faithful the movie theaters.

The only thing playing that I kind of had a passing interest in was the Mean Girls remake. Now, of course inventory is low on movie releases due to the respective 148 writers strike and 118 day actors strike last year. However, it got me thinking about movies released in January.

Typically January is usually a dumping ground of movies that studios aren't really sure what to do with. If a movie was released in December of the previous year to generate some Oscar buzz. The studios ride that out while releasing throw away films.

In recent years though studios have started to release bigger films on MLK weekend. Bad Boys For Life became the highest grossing movie released in January when it debuted in 2020.

The Blockbuster movie season is from late April to mid August.  I think it's time Hollywood starts thinking outside the box and release a "blockbuster" film or two during January. For one with covid and then the writers and actors strike, movie theaters have been taking a hell of a one-two punch in recent years. They need more quality films that bring audiences to the theaters and not just in the condensed months towards the middle and end of the year.

Second, to be honest a lot of blockbuster films haven't really been blockbustering. For example Fast X and The Flash are blockbuster films released last summer that were disappointing. Did they really need to be released when they did? Or could they have been released earlier in the year when people are content starved and negative word of mouth may not have played a part and hit them so hard.

Lastly, with the advancement of streaming and audience perception that going to the theaters is no longer required. Studios and theaters need to combat that perception year round and emphasize there is nothing like seeing a movie in theaters for the first time.

The best way to do that? Give people reasons to see movies in theaters all year long. For the right film people will turn out, for instance when Black Panther debuted in February of 2018.

 Now, I can understand hesitation from theaters to sink alot of money into releasing a movie in January with weather concerns. One ssnowstorm or harsh cold streak on the east coast and Midwest would derail the box office take for those films.

But we're in a new time that requires new ways of doing things. There are a lot of jobs dependent on those industries and they need to be creative with how they survive. And with so much reaching for consumers wallets and attention, switching things up and experimenting is always a good idea in my book.

For someone like myself who enjoys the movie going experience, I wouldn't mind making a birthday celebration out of seeing a new must see release every year. Here's to hoping Hollywood takes heed.

Read More